The increasing availability of big data from the likes of CMS to get a better handle on population health patterns is a growing trend in healthcare. Health IT startups such as Social Health Insights and Konnectology are just a couple of examples of that in action. But...
Month: November 2013
Recent Articles
Big Retail Is Watching You: Exposing Walmart’s Massive Data Collection Schemes
Outside of its growing reputation for poverty wages, worker intimidation and an overall culture of employee repression, a new report released Wednesday reveals that retail giant Walmart is also throwing its weight behind a massive consumer tracking effort with...
Big Data tools and sports becoming winning combination
Data have long fueled the relationship between sports and their fans. Now, with Big Data tools enabling the collection and analysis of seemingly limitless types of sports-related information, the flow of sports data is poised to accelerate. "If there's data out there,...
Not all big data is created equal, warns marketing scientist
The new frontier of data is full of possibilities, but marketers need to be aware that not all data is created equal, a leading marketing scientist warns. Associate professor and director of the not-for-profit Ehrenberg-Bass Institute, Dr Rachel Kennedy, told...
5 Ways Big Data Can Make Our Cars Smarter
Cars are probably not the first thing that comes to mind when you hear someone talk about data sources, but today’s cars generate approximately 15 gigabytes of data per hour. The reason most of us are unaware of this fact is because most of this data is only stored...
Big Data Requires Focus; Key Ecommerce Metrics
Online consumers generate an avalanche of data. Product purchases; Facebook Likes and comments; Twitter follows; Pinterest pins; on-site searches; pages viewed; recommendations; clicks — consumers do it all, from different devices and locations. And it generates lots...
Online Tools Give Consumers the Power of Big Data
Often, the best way to avoid a rip-off is to know what others are paying for things. What did the guy sitting next to me on the plane pay for his ticket? How much did the neighbor pay for his kid's wedding? That emergency dental procedure? The water pump replacement...
Behind all great big data strategies is a great editor
What do Oscar-winning movies, the perfect Christmas card, and a great analytic strategy all have in common? They're all byproducts of great editing. Editors are often unsung heroes of masterpiece productions, and your big data analytic strategy is no different. In my...
Modeling Human Behavior and The Rise of Big Data
In the wake of the 2012 Presidential election, hundreds of Internet users asked a very important question: “Is Nate Silver a witch?” The accusations of witchcraft came after Silver, statistician and blogger for the New York Times, predicted the winner of all 50 states...
How Big Data is Replacing the Job Interview
Recruiting has always been seen as an art. Employers and recruiters spend hours writing job descriptions, scouring over resumes and conducting interviews to try to judge which candidate will be the best fit for a position. Many of the factors these businesses use to...
How is Big Data Transforming Your 80/20 Analytics?
Even today, most organizations technically struggle to answer even the simplest 80/20 analytics questions: Which 20% of customers generate 80% of the profits? Which 20% of suppliers are responsible for 80% of customer UX complaints? What 20% of customers facilitate...
How Formula 1 turns 3D printing, big data and crappy bandwidth into sport
What draws people to engineering and technology is generally the effort to create the best possible product within a series of technical or physical constraints. That same effort to solve a problem underlies the technology behind a Formula 1 race team, although like a...
Search vs Choice – A new type of engine for a new kind of age!
15 years ago, the defining problem of the Internet age was how I find the information I need? This gave birth to search engines and Google’s great vision of “organizing the world’s information”. A decade later, as Google continues to improve its search with...
The benefits of Big Data solutions for enterprises
Big Data seems to be quite the buzzword these days. So, what is Big Data exactly? Basically, it refers to a collection of data sets or information too large and complex to be processed by standard tools. It is about the art and science of combining enterprise data,...
How big data is transforming the world of hospitality
Over the past few years, Big Data has transformed the way the hospitality, travel and tourism sector (HTT) functions. It has lodged a new dimension of customer care in HTT by opening up mind-boggling possibilities -- spurring a 'paradigm shift' from simply viewing...
Is NoSQL less disruptive than we thought and just, well, useful?
Remember a few years ago when all the talk around emerging NoSQL databases was how they’d make history of relational databases any time that scale was an issue? Well, that hasn’t exactly happened yet, and Hummer Winblad Managing Director Mitchell Kertzman has a theory...
Design creates culture. Culture shapes values. Values determine the future.
"Design creates culture. Culture shapes values. Values determine the future." This quote from Robert L Peters best defines what Crayon is setting out to do. We are having a design discussion, as we shape our products, our culture and our future. This exercise is also...